What goes into our food?

As important members of the family, our dogs and cats deserve to be happy and healthy. Which is why we make absolutely top-nosh meals for dogs and cats. Our foods are guaranteed to contain nothing but high-quality meat and fish, topped up with scrummy veg, herbs, and other ingredients that are great for pet health – like added vitamins and minerals. In short, everything you need to feed happy, healthy dogs and cats.

When we make our Barking Heads and Meowing Heads products, we ensure that they contain all the healthy goodness your pet needs from the raw ingredients – this means not letting anything go to waste, like different cuts of meat (which contain proteins and amino acids), but also healthy fats (which contain Omega 6 fatty acids and fat-soluble vitamins).

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Freshly prepared chicken is a great source of protein for sensitive stomachs highly & highly palatable

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Freshly prepared Beef is a great source of protein and is highly digestible & highly palatable

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An ideal source of protein and a real box-ticker when it comes to shiny coats, clear skin and hip and joint care

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A hypoallergenic protein packed full of lovely amino acids that promote good health and energy.

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A high-quality protein that is highly digestible, nutritionally dense and exceptionally tasty

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Duck is a tasty, digestible protein that reduces the production of plaque with Omega 3 & 6 fatty acids for a healthy, glossy coat

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Great source of fatty acids & omega nutrients, intended to support heart health & cognitive function

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A rich protein source that also helps to support good skin condition and smooth coats

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Contains nutrients intended to encourage natural anti-inflammatory response

brown rice

Brown rice

A very low GI food that's high in dietary fibre and low in fat, maintaining a healthy digestive tract

white rice

White rice

White rice is simply brown rice with the husks removed and is great for sensitive tummies and older dogs

ground oats

Ground Oats

Oats are multi-talented. They benefit organs, are a digestive aid and help keep cholesterol low



Tatties are a good source of simple carbohydrates and offer a quick energy burst before walkies

sweet potatoes

Sweet Potato

Sweet potato is rich in antioxidants and anti-inflammatory nutrients, as well as stabilising blood-sugar levels and lowering insulin resistance



Tomatoes are rich in vitamins A and C and a good source of the antioxidant lycopene



Carrots provide a good source of antioxidants and are high in Vitamin A and health-protecting phytochemicals


Sunflower Oil

It's low in saturated fat and contains lovely essential fatty acids to keep your pets’ skin and coat moisturised and shiny



Extremely palatable and very rich in Omega 6, Omega 3 and DHA for brain development

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Docosahexaenoic acid (we can't say it either) supports brain and eye development as well as learning ability



Rich in all sorts of vitamins (A, B1, B2 and C) and can help to control and prevent urinary tract infections

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Methylsulfonylmethane is a big word but it promotes healing, can help to reduce inflammation and helps to better utilise nutrients

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Glucosamine contains lovely things that hydrate and lubricate your pets’ joints and maintains good joint cartilage

Barley Barley is very easily digestible and provides a bucket-load of fibre as well as micronutrients like copper and selenium
Egg Great source of protein, vitamins and minerals
Peas A good source of carbohydrates and rich in dietary fibre which can help to control growth and weight
Lentils Lentils are a source of protein and they are alkaline, meaning they don’t produce wind and they are excellent for sensitive tummies
Lucerne Or ‘alfalfa’ is a fantastic source of iron, magnesium, vitamins A, C and E (as well as some Bs) and good quality fibre
Flours We use thesame healthy human-grade flours in our doggie treats as the nation’s leading bread makers do!
Chondroitin Reduces cartilage damage and swelling and enhances the production of new cartilage around the joints
Prebiotic FOS Fructooligosaccharides maintain gastrointestinal health
Prebiotic MOS Mannanoligosaccharides remove harmful bacteria, and boost immune systems
Taurine Essential for heart muscle function, vision, reproduction and the formation of bile salts that help digestion
Vitamin A Supports vision, appetite and care of the skin and coat and the natural beta-carotene contains antioxidants
Vitamin D3 Helps the intestine to absorb calcium to regulate blood levels and to promote strong teeth and healthy bones
Vitamin E A biological antioxidant which aids reproduction and is important for the formation of red blood cells
Iron Essentially iron, it helps to maintain a healthy level of red blood cells
Zinc Zinc works together with Omega 3 and vitamins to maintain a healthy coat and healthy skin
Manganous Manganese is important for the development of strong bones and enzyme activators and it enhances the immune system
Copper Copper is beneficial for reproduction as well as maintaining normal coat pigmentation
Iodine Iodine is necessary for the normal function of the thyroid gland and generating its hormones
Selenium A trace mineral essential for a number of bodily processes including normal cell function and it also acts as an antioxidant

NB: we hope these short explanations have come in handy. Some of the ingredients can sound a bit scary but remember… they are present in our recipes because they positively contribute to your lovely pets’ overall health and wellbeing, by providing them with a balanced and complete diet.